A wedding videographer and photographer serve different purposes, so do you hire? Here’s what you can expect from each so you can decide if you need one or both! If you need advice on your wedding photography, check out our photography packages and services at Wild Romantic Photography.
Having a collection of photos and wedding video footage from your ceremony and reception is something many couples feel is priceless. But, like all vendors, wedding videographers and photographers can come with a hefty price tag, leading plenty of others to wonder if these services are worth it.
So do you need both? If you can only choose one who do you hire? A wedding videographer and photographer serve different purposes. Here, we clear up just what’s included in wedding videography and photography packages so that you can make the best decision for you and your SO.
Nearly all couples will hire a photographer of some sort for their wedding (ranging from Uncle Bob with an iPhone to the best in the business). However, as videographers have gained more and more attention lately and become the norm in a typical wedding, many people still question the need for a professional videographer.
Although there is a lot of overlap between photographers and videographers, you’ll generally find that they have their distinct spin of creativity and can work together in the same environment to fully capture one of the most memorable days in your life. Wedding photography and videography go hand in hand, and in nearly all cases, it is best to hire both to avoid regret missing out on capturing parts of your day.
Difference Between A Photographer And A Videographer
Both the couple and wedding planner should realise that the roles of a wedding photographer and a videographer are not interchangeable. Their jobs are entirely different from one another, and both can thrive in the same setting without impacting each other.
We often get asked if the photographer can take video as well (vice versa) – and although this may seem silly to us – there is this misconception that if you can take photos, you’ll be a good videographer.
Importance Of Wedding Photography
Wedding photography has been around since our grandparents were born. The need to capture shots as a memory of events was the first aspect that brought photography’s art so much attention in society.
Even today, as photography has evolved and photographers have mastered their skills to produce impeccably sharp images, the basic concept remains the same. People understand the effort and the expertise that a photographer puts in to create those awe-inspiring shots on your wedding day that will be treasured for generations. At Wild Romantic Photography, we have the best Melbourne wedding photographer to take memorable photos on your wedding day.
Importance Of Wedding Videography
So, you may ask, what is the unique role of companies specialising in wedding videography in Melbourne if the majority of the day is already caught via photos? In a nutshell, capturing the emotions, storytelling, and appealing to our other senses is what wedding videography is all about.
Although wedding videography was not so popular back in the day and filming was mostly for high production cinematography purposes, technology has now evolved. It is much more affordable and viable to have one of the most important days of your life filmed. From weddings to birthday parties or even home and travel filming, videos are now the go-to form of media that quickly catches up with photos.
Despite knowing about its benefits, many still do not realise that the effort put into capturing video footage is just as much if not more than photography; many people don’t have a clear understanding of the amount of work that a videographer does to document an event and edit a film such that clients should be happy with their work.
There are many skills a videographer possesses that often goes under the radar of the general population. These range from setting up audio, lighting, managing multiple cameras at one time, and using specialised equipment such as a gimbal or a drone.
Creating a video is much more than what you see in the end product. One of the most significant assets of capturing via video is the audio. To record the best professional-grade audio, it is essential to have multiple audio sources and backup placements.
For weddings, this often includes plugging a recorder into the audio system, a lapel mic on the groom and celebrant (as couples aren’t good at speaking into the microphone), as well as an on-camera microphone. Both audio-visual content and sound recording must be synchronised during editing, which requires specialised programs to do so.
To capture stunning footage and avoid missing crucial moments, it is essential to use the correct setups and multiple cameras. Moments only happen once during weddings, and videographers work with footage from various sources during editing to get the perfect shot.
Guests will inevitably stand in front of cameras during crucial moments, especially during the ceremony’s crux, so it is an art to anticipate these excited guests and have multiple shots.
Using stabilisers and drones is a whole other skill that requires a lot of additional training to execute well. Editing video is a full different ball game altogether. For most weddings, at least 400GB of footage is captured – which is 4x more than an average photographer.
Videographers have to go through that footage for hours, synchronised with the audio sources and matched with different cameras. The compiled footage is then put sequentially to tell a story using the creative mind – the audio-visual impact of a video emphasises the storytelling element of wedding videography.
Where Wedding Photographers Shine?
While videographers capture hours of footage using their expert skills, the photography team should not be discounted. Experienced wedding photographers are experts at shooting with purpose, which takes experience and a plethora of practice to capture the shots they want efficiently!
It’s about capturing that one snapshot of a moment that the couple can plaster in their home or on social media. With every shot, they are weaving a beautiful scene of many moments; that’s the beauty of stills.
Wedding photos are essentially the highlights from the whole day, which can be sorted through at a glance. People can skim through 500 photos in one sitting but watching a video requires a lot more patience and the right environment.
We often find photos to share with guests and family and use them for social media and prints. At the same time, videos are better for portraying the emotions of the day and telling the story of the couple via vows and speeches. We have the best wedding photographer in Yarra Valley to capture your beautiful moments on your wedding day.
What Comes With a Wedding Photography Package
Most couples know the value of hiring a photographer to capture their wedding day and often decide on one soon after becoming engaged. It’s easy to fall in love with a photographer for his or her aesthetic, but what do they provide aside from pretty pictures? Standard photography packages include:
An Engagement Session
Engagement sessions are great for supplying you with photos you can use on your website and in your guest book and getting to know your photographer. Plus, it allows you to get comfortable in front of the camera. Most photographers include engagement sessions with even the most basic packages. However, you can always choose to forgo an engagement session and often swap it for other services, such as additional hours of coverage or photos at another wedding event.
8 hours of Wedding Day Coverage
This usually gives your photographer enough time to capture moments from the end of the getting-ready process to the reception’s early moments, such as the first dance and cutting of the cake. But if you want your photographer present from the moment you wake up all bright-eyed and bushy-tailed to the moment you make your grand exit, you may need to tack on a few more hours of coverage.
A Second Shooter
Most wedding photographers will enlist the help of a second shooter on your wedding day, someone to be with the groom and his groomsmen while the photographer is with the bride and her bridesmaids, or vice versa. This photographer will shoot different elements of the day and capture them from a different angle. Second shooters are typically included in standard photography packages but could fall under a higher-tier box or additional service.
- Rehearsal dinner photos
- Extra hours of coverage
- Wedding album and guest book
- Photo prints
Your photographer can also be a great resource to recommend a videographer. If you love your photographer’s style and get along well with him or her, the odds are good that you will also get along well with any videographer they recommend and love their aesthetic as well. Plus, if you decide to hire both a wedding videographer and photographer, it’s essential that the vibe has to work very closely on the wedding day. For some great ideas, see our guide on wedding photoshoot ideas.
Planning your dream wedding and don’t want to miss out on the special moments on your big day? Worry no more, Wild Romantic Photography has you covered.
What Comes With a Wedding Videography Package
Wedding videography packages can vary significantly in both what you get and what you pay for, so it is essential to do your research and ask questions to find the vendor and package that best suits your style and budget. The more hours of coverage, individual videos, editing, and camera operators, the more expensive the package. Standard videography packages include:
6 to 8 Hours of Coverage
As a photographer, a videographer will show up early on the day of your wedding to capture all the feels, from the first look to the final toast. However, you can also ask for a la carte services, such as ceremony or reception-only coverage.
A Highlight Reel
Your videographer will go through all those hours of footage to select and trim the magic moments and turn them into a short, cinematic-like trailer, sometimes called a teaser, for your easy viewing. This is the video you’ll likely share on social media, as it’s typically under 10 minutes.
A Full-Length Film
In addition to a quick highlight reel, your videographer will provide you with a longer film that includes all of the moments that mean the most. Depending on the vendor, this can vary in length and be anywhere from 10 to 60 minutes. Be sure to ask how you will receive the video. Will it be on a DVD, USB drive, or online platform such as Vimeo?
- Save-the-date videos
- Extended videos or video clips
- Raw footage
- Drone footage
- Extra hours of coverage
- Music (Most people don’t know that you have to purchase the copyrights to specific songs to include them in your videos. Your videographer may factor this into your initial quote; however, they will likely come at an additional charge if you request specific songs. If the music is essential to you, be sure to ask about this during your consultation.)
You Should Hire a Wedding Videographer If…
Now that you know what’s included in both wedding videography and photography packages, you probably have a better idea of what service is exemplary for you. But if you’re still on the fence, consider hiring a wedding videographer if…
You Write Your Vows
Whether you write your own or opt for traditional ones, the vows you make on your wedding day are significant. And there’s no better way to encapsulate the emotions and words you and your spouse exchange than with video. The memory may grow dim in your mind but will always be fresh and just as poignant on video.
You Appreciate Candid Moments
While your photographer will no doubt do an excellent job of capturing family portraits, beautiful details, and plenty of posed photos of you and you’re SO, they are often focused on getting “the shot.” While they are busy making sure every element of your wedding day is caught on camera, a videographer can capture everything in between. The film is almost always rolling, which means they won’t miss a tear shed here or a jaw-drop there. So, if you’re a sucker for good facial expressions and expect a lot of emotion from everyone involved, you may want to consider a wedding videographer strongly.
You Expect a Killer Dance Party
So, you like to dance? Looking back at what is sure to be an epic dance party will only bring a smile to your face. Record those favourite songs and special moves by hiring a videographer who will watch from the sidelines. You won’t be sorry you caught your fun aunt doing the limbo or the moment all your friends raised you both up on chairs.
You Want to Remember the Speeches
It’s a rarity to receive heartfelt sentiments and favourite memories from the people who mean the most to you. Your parents, maid of honour, and best man will spend a lot of time curating memorable and funny words and stories to share about you and your soon-to-be spouse. If you want to look back on the things they said and cherish their names, be sure to hire a videographer to capture the speeches on film.
You Have Special Surprises Planned
Will there be fireworks at your wedding? Is your first dance choreographed? Did you or your fiancé plan a special surprise for the other? These are moments you will love having on video so that you can relive them over and over again.
When you’re celebrating 20, 30, and 50 years of marriage, will you love playing your video back and reminiscing on your wedding day? When you have kids, and maybe even grandkids, will you look forward to sharing it with them? If the answer is yes, you will be glad you invested in a wedding videographer to record this most special day.
You Have the Budget
It’s no secret that every additional vendor comes at an additional cost. So while the budget shouldn’t be the only factor you consider when deciding whether to hire a videographer, it is essential. If you’ve said “yes” to all of the other reasons to hire a videographer and have the funds, it’s time to sign on the dotted line. If the price is the only issue, shop around and consider asking for reduced services to lock in a rate that works for you while still getting the footage you want. Keep in mind that videographers in cities are going to be more expensive than those in rural areas. Newer videographers may make up for what they lack in experience with talent and will be much more affordable than seasoned pros.
Ultimately, if the sounds, movements, and visuals of your wedding day are essential to you, you should strongly consider hiring both a wedding videographer and a photographer. While it may sound expensive now, you will likely deem these memories priceless in the future. Starting to think about hiring a wedding photographer? Check out our range of Mornington Peninsula wedding photography here.
Wedding Photography vs. Videography: Pros and Cons
Suppose you’re about to shoot someone’s wedding. That’s amazing — it’s an incredible opportunity to be part of one of the most intimate and beautiful experiences in human love. But between photography and videography, which medium gets the job done?
Comfort and Experience
While it’s essential to keep your clients in mind when making this decision, it’s best to first think about yourself and what you’re most comfortable with. You wouldn’t ask a professional painter to make a five-star meal, so why opt for video if you’re a natural-born photographer?
Both photographers and videographers have a great artistic vision, but the two differ drastically with the use of motion (or lack thereof). With wedding photography, you’re more moving around and often rely on couples and their loved ones to strike a pose.
With wedding videography, you might have to get a little creative with your angles and the way you get the shots you need. You need to record the vows at the altar, but you know you can’t just sit in the pews alongside the couple’s loved ones. Instead, you have to make do with angles and positions that won’t disturb the ceremony while driving sure you have what you need.
Both photographers and videographers need to have an incredible sense of open communication with clients and their loved ones. Whether you’re a social butterfly or like to keep to yourself, your ease in conversing should also inform your pick between photo and video.
Given how many shots a photographer must take of a married couple and their loved ones, they can benefit from being more on the extroverted side. They’re always in action, comfortable organising group shots, and commanding when it comes to getting the perfect shot.
Considering how much the photographer interacts with attendees and organises them into group photos, it takes a lot of work to get them comfortable posing and rearranging them, sometimes multiple times.
The introverted type might thrive more as a videographer. Though wedding videos may differ in style, one of the common kinds of wedding videography is a documentary. Instead of asking attendees to show you have a good time, catch them doing so, smiles and all. Additionally, taking video can be more stationary, meaning it’s less noticeable for videographers to move around.
Whether you’re part of a business or a freelance artist, style such an integral role in crafting a memorable story of a client’s wedding, it’s what makes an artist’s work unique, and it’s what makes the whole project feel cohesive. However, the importance of maintaining style in wedding photography varies from photographer and videographer.
There’s more leeway in style with wedding photography as the photographer will take different kinds of photos, from documentary-style of the ceremony to posed pictures at the wedding reception. It’s easier to have less of a rigid style when taking pictures and experimenting with the shots you take.
Videographers, on the other hand, need to maintain a similar style throughout the process. When you watch a well-made movie, you don’t see solar flares in one shot then saturated colours the next. Apply this kind of mindset to your work as a wedding videographer. If you like smooth and consistent work, your customers will appreciate it tenfold.
Equipment, Editing and Post
While multiple basic photography principles can easily lend themselves to videography, it’s worth noting how the two can vary drastically in equipment needed and the editing process.
When you’re a photographer, you might carry your go-to cameras, cleaners, flashes and a couple of lenses all neatly organised in your handy camera bag. Compared to a videographer, you’ll have less cargo, which also grants you ease in movement.
The lightness of being a photographer also carries over to the editing process. Some of the standard software professional photographers use to edit their photos include Adobe Lightroom and Photoshop.
These programs, which often have cheaper (if not free) alternatives, are significantly more affordable than high-quality video-editing services. Additionally, photographers can have a much quicker turnaround than their videographer counterparts, given that it can easily take just a couple of minutes to spruce up a photo.
Often, videographers can do more of the heavy lifting, literally. While it’s OK to use a single camera for all of the shots, there’s so much more equipment to augment your camera’s ability, including tripods, external lighting, and microphones. But if you’re looking to add more flair to your video style, expect to carry even more as you can add drones and other fancy gadgets to your list.
For videographers, video editing services that aren’t expensive and high quality are pretty rare to come by. Services like Final Cut and Premiere will cost a pretty penny but are sure to give you a better product than others.
Additionally, videographers have to do more work in that they’re finding their favourite clips, cutting them down, setting them to music, all while making sure the video itself is well-lit, beautifully coloured and consistent in style. That said, the turn around can take days, if not weeks.
One of the essential things to consider in choosing between wedding photography and videography is marketing. How would you sell yourself and your services? How can you stand out from the rest?
For photographers, especially in a high population area like Los Angeles, it can be challenging to find a client as it’s incredibly competitive. Given how saturated the market can be, you have to be willing to put in a little more elbow grease to build your brand.
A few ways to do this is to keep a portfolio of your best work, build relationships with your clients (who can tag you and refer you to friends), brag about your accomplishments and use the internet to its fullest. Social media platforms are a sure way to get someone’s attention but remember; it’s still tough.
Videographers, on the other hand, faceless competition which immediately makes it easier to get business. Additionally, you can showcase your work on even more accessible websites, including Vimeo and YouTube. But even then, it’s worth adding the tips above to your marketing strategy.
CONCLUSION: Photography Vs. Videography
In the age of social media and technology, it is easier now than ever before to document your wedding professionally. Both wedding photographers and videographers are skilled professionals at what they do. They provide a unique aspect of the day – photos specialising in the day’s snapshots appealing to a person’s visual senses. Simultaneously, the video draws attention to the emotions and puts the viewer through a heartfelt journey through audio and cinematic sequences. If you’d like to work with professional photographers for your wedding, book with us at Wild Romantic Photography. This is the reason why we believe no doubt it is essential to have both photography and video at your wedding.